(Every month, I choose a horror film to shine a spotlight on and dig into. For the month of May, I selected the Netflix digital thriller Cam.)
In the 1983 cult horror film Videodrome, director and
writer David Cronenberg chose to introduce his film's female lead,
Nicki, as an image through a camera in a way that presents a double
meaning: She is presented as an image through Cronenberg's camera to
Videodrome's
spectators and as an image projected through the technology at the
center of the film's plot to Max, the film's male lead. The purpose
of the decision made here is to demonstrate that Nicki is not a
person, but rather an avatar. Her image has been commodified in order
to both seduce the protagonist into the technology's grasp and to
lure Cronenberg's intended audience further into the film. This is
driven home when you contemplate that Cronenberg cast Deborah Harry,
a musician whose image is well known to the point where I can
(rightfully) refer to her as an icon, to play Nicki. When you put all
of this together, it's clear that Cronenberg used postmodern outlets
to establish that Nicki's role in Videodrome
revolves around using her, to borrow a term coined by film theorist
Laura Mulvey, "to-be-looked-at-ness" to appeal to both the character
Max and to Cronenberg's intended audience.
Actual legend Deborah Harry as Nicki in Videodrome (1983)
So,
what does Videodrome have
to do with the movie Cam?
Well, cut to 2018: Netflix releases Cam,
a horror film written by Isa Mazzei and directed by Daniel Goldhaber.
Cam introduces its
protagonist, Alice, the same way Videodrome introduced
Nicki: As an image shown through a camera. Initially, Alice seems to
be presented in the exact same fashion as Nicki: A commodity presented to be
consumed by both male characters within the film and to an assumed
male audience to hook them into watching the film. The choice by
Mazzei and Goldhaber to make Alice a sex worker, specifically a
camgirl, reinforces certain expectations that Alice could be a direct spiritual
descendant of Nicki. That is, until Alice is seemingly harassed
repeatedly by a "visitor" on her website's chatroom whom
demands with cash that Alice harm herself with a knife. Which leads
Alice to slit her own throat, seemingly killing herself...until it's
revealed that the "suicide" was staged by Alice and one of
her regular customers, Tinker, in order for her to make money and
ascend in popularity on her website. With this twist, the same
postmodernist method that Cronenberg used to establish Nicki's role
in Videodrome as a
passive commodity is used by Mazzei and Goldhaber to establish Alice
as Cam's active
protagonist. The choices that Mazzei and Goldhaber make throughout
the entirety of Cam
combine postmodernism with feminism to birth an effective horror film
that follows in Videodrome's
footsteps while building its own
identity lined with new new flesh.
The amazing Madeline Brewer as Alice in Cam (2018)